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LordTheNightKnight said:
"By your decree then, Gran Turismo (even the first Mario) and The Sims should have very low sales"

No, that's just you ignoring that those were breakthrough games themselves. They're more comparable to CoD4 than 3 or WaW.

In this "breakthrough theory", why would the brand effect be platfom-specific?

If someone buys COD:WaW only because "hey, it's the new Call of Duty!", would they stop because it's on the Wii instead of PS360? It's not like the COD franchise is tied to a single platform in the minds of people like, say, Halo.

Can't it be more simply that COD:WaW sold decently enough, but to a demographic that is much more restricted that it appears. That is people who

1) own a Wii (well, duh!)

2) are "hardcore players" whatever that means

3) don't own a PS360 or prejudicially don't game on them if the same game is on the Wii

The Wii has an installed base of 47.5M.

Of those, how many are "hardcore"? The GC sold about 21M, I think. Most of the GC hardcore probably upgraded to a Wii, plus add a few ppl who never got to possess a GC. Let's say we end up with 15M hardcore players.

Of these, let's say 2/3rds are Nintendo loyal fans who would never play anything else, and 1/3rd is hardcore players who own and play with a X360 or PS3 and are sensible to the upgraded graphics, network features etc of the latter.

In this sense the market for COD:WaW could effectively be around 10M. Its attachment then looks lower than PS3's and 360's but not abysmal. The trouble is that it's not that big a market at all.

PS: I know, I pulled those numbers out of thin air, but you see the point. Adjust them at leaisure, I think the end result is not horribly off.

 



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