Viper1 on 07 March 2009
Depends on marketing* and retailer support**.
If no marketing or retail support - 800k
If heavy marketing but low retail support - 2 million.
If low marketing but heavy retail support - 3 million.
If heavy marketing and retail support - 7 million.
* - Marketing is obviously basic media ads.
** - Retail support refers to the volume of retail orders, game placement and in store marketing.
The rEVOLution is not being televised
