aderoche on 07 March 2009
Games like movies generally have a marketing budget equivalent to their production budget. The top games on 360 for instance are all high budget productions and have marketing budgets to match. Wii games are generally cheaper to make so have cheaper marketing budgets as well. If you start advertising Wii games with next gen marketing budgets then the value equation for the Wii starts going downhill fast.
Why does the Wii version of a multiplat title need specific advertising? The ps3 and 360 shared adds, why not the Wii? If you spend as much money advertising the Wii version as the HD versions combined then it becomes the most expensive console to develop for.
