I don't understand some companies' strategies ...
There has been several cases of third party publishers releasing inferior versions of (often mediocre) games 6 to 12 months late on a platform; and since these games are inferior, are not exclusive, and do not have the same marketing support that the initial release had they tend to sell poorly. This might make sense in the cases where they are releasing a sequel of the game to the platform down the road and want to build an audience for that game, but it hasn't been that unusual to have orphaned games or for a publisher to (once again) release an inferior version of the sequel 6 to 12 months late.
I could be wrong, but I suspet that when publishers choose this strategy they are only hurting the "Brand" of their game in the long run ... Obviously we can't know how many sales it has cost EA, but this strategy may have meant that (up to) 1,000,000 copies of Rockband and Rockband 2 will not be sold on the Wii; which would be hundreds of millions of dollars of revenue lost and tens of millions in lost profits.







