I bring this up now specifically because of the economic climate. In 2001, there was an assumption that videogames were recession-proof. After the last six months of heartbreaking stories about studio closures, we know that's not true. |
This is just wrong. The video game idustry had record revenues in 2008. If it was the recession that was the problem, revenue would be down.
As for the article as a whole, a publisher should not expect the first game of a new IP to be a smashing success. Very few games are like that. As long as the first one makes some money, make a better sequel and grow the franchise. Marketing doesn't hurt either. My suspicion is that the average consumer had no clue about these games, so they stayed away. You can't really blame someone for thinking, "If it was good, I would have heard about it."
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