THE GAP - PS3 can't catch the XBOX360 - pure mathematics

[dunno001]

For the topic, I don't see the PS3 catching the 360 anymore. The window for that closed on the holiday season of 2008, where the 360 severely trounced them. And, Sony won't admit it, but of the 3 companies, they are the one most in need of a new system that will be accepted. Nintendo seems as though they may finally be finding the demand line for the Wii, so they won't want to run it into the ground. Microsoft finally has a successful system on their hands, unlike the original X-Box, not to mention that, while still small, they have gotten some ground in Japan, so they'll want to stretch that as far as they can. Only Sony seems to not be as well accepted everywhere, and needs something to refresh their image. But they won't, since they'll lose face with their 10-year plan, causing other sorts of damage to the company.

But this isn't to say that Sony can't still put up a fight. What I see them doing is "adding value" to the PS3 in April/May, by increasing the hard drive sizes. Come August or September, they'll do a $50 price cut in the US (and similar cuts in other regions), then do a marketting campaign against the Wii. (Despite Sony's claims, yes, they are in competition.) They'll take their now $350 model, and try showing how much more you can get for the extra $100. This is the easiest angle for them to market for the holiday season, since in the average consumer's eye, there is little difference between the PS3 and the 360, especially when looking at the game shelves. So they target the people looking at something different. Whether it succeeds or not is tough to tell, but it's really the best angle they have for this year that I can see. Like it or not, Sony's exclusives have shown a history this gen of simply not pushing hardware. They need to reach out and find new people, of which the easiest way is to let Nintendo get their attention, then wow them away to the PS3.