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Demotruk said:
If conduit lacks split screen multiplayer, which I suspect it does, then it'll be alot harder to advertise on TV. You don't want to focus on the games visuals, you want to focus on the controls and people playing the game. A single player doesn't look as fun in those kind of ads.

 

I disagree.. I'd say the best way to advertise The Conduit would be with 3 different ads, one for each ad break of a 30 minute show.

The first would be about the conspiracy and the story and garner some interest in the audience, 'what's a conduit?' 

The second and third could then show a number of different things, 16 player online, Wii MotionPlus support, Wii Speak support (which could help emulate the multiplayer fun aspect), awards and Wii exclusivity, a voice saying that its from the publishes of Madworld and House of the Dead.. 

Madworld will get TV advertising with censored sections and then people will go looking online in in stores and end up buying it.. House of the Dead really needs its own seperate ad to Madworld as it needs a full 'grindhouse' style mini-movie feel to it and Madworld would take away from that.. Although the whole Sin City vibe could work for it..

 

In the end, TV spots for all 3 games is what's needed