tombi123 on 29 January 2009
| kowenicki said: £2million.... whats the profit margin on each copy? it will surely have to sell well over 100,000 just to cover the advertising spend. Is this game a loss leader? I think it must be. |
Remember they are not just advertising Killzone 2, but also the PS3. These KZ2 ads help keep the PS3 in the publics mind.
