Not being this man:
http://en.wikipedia.org/wiki/Hiroshi_Yamauchi
In other words, being the first Nintendo president who became president AFTER they started being a gaming company. And thus the first one who didn't make boneheaded top-down decisions about the company over and over. And not saying such fucking amazing/terrible things as:
"[People who play RPGs are] depressed gamers who like to sit alone in their dark rooms and play slow games."
-Yamauchi
I kind of miss that batshit crazy old dude.