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numonex said:

A. $100 Price Cut?

B. $50 Price Cut?

C. No Price Cut?

Please write down A, B and C with your answer beside it.

Mine are as follows:

A. 32 million

B. 30 million

C. 28 million.

 

I'm going to have to give more answers... because if the cut was in March/April it would have a very different impact than if it's in November. So my A/B answers will include   March/April vs Oct/Nov

 

A)35m/33m (This is a massive cut that I can't see realistically happening - but if it did, I believe the sales spark would be huge, enabling it to start finally catching up)

B)31m/30m (I don't see a $50 cut having the massive sales spurring Sony fans would like... especially immediately. It'd give them a holiday boost, but a fairly small advantage earlier in the year)

C)27m (realistically, their sales should drop from '08 if they don't drop the price)