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SlorgNet said:
You have to define "last place". If "last place" meant being outsold by the 360 by two or three to one, then no, that's not a good position. But the 360, despite its far lower cost, outsold the PS3 only slightly during 2008. Once the PS3 drops to $299/299EUR, Sony's market share will go right back up.

Microsoft is the company which should be worried. Their monopoly days are drawing to a close, so they can't keep losing billions of dollars on hardware, and they have no answer to BluRay.

Fanboy alert. 1) Why does Microsoft need an "answer" to BR? They did just fine without an answer to DVD.

2) "Last place" is pretty clear. It is the console with the smallest market share. I'm pretty sure everyone else on this thread assumed as much, but there's always gotta be that one person. I like how you chnage the meaning to "being outsold 2 or 3 to 1." Nice, so being outsold 1.5 to 1 isn't losing, right?

3) Miscrosoft has yet to have a monopoly in the video game industry. They have expanded marketshare and console sales, as well as turned a yearly profit, since the days of Xbox 1, however. Their last posted loss was in 2006. Also, Microsoft just came out with an earnings report stating they have over 4 billion $ profit for fiscal year 08. Sony is projected to have a 1.7 billion $ loss. How do you reconcile those numbers with your story?