Zucas on 23 January 2009
Call of Duty didn't become a huge console franchise until Modern Wafare. How unfortunate for Wii to not have been a part of that. If it was the brand would become huge on it as well and been able to take off. It's almost like a rebuilding stage.
Brands get tied to platforms and right now CoD is not tied to Wii. But it's starting to get there and Activision does seem to be working to try and make it a larger property on that. CoD: WaW is actually doing pretty decent for not being a huge brand on it like the others. Let's hope Modern Warfare 2 continues to help that progress.
