Shane on 02 April 2007
Cost is definitely Sony's biggest hurdle to climb, but it's doable. It's at a point where they'd probably need to cut it by 1/3 to have much impact, but they've got a lot of room to move and a lot of time to do it. In Europe, I just don't see any competition for Sony. Nintendo's never been a strong player there, and Microsoft's well behind the curve as well.
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