fastyxx on 12 January 2009
| papflesje said: So now PR is being judged on whether it succeeds in putting an idea into people's minds, while this site and its visitors have always attacked PR based on its "truthfulness", but now all of a sudden, we're going to judge it, based on whether it succeeds in imprinting a vision into people's minds? (good luck finding that out then) |
I know you don't buy it, but the exact point of PR is to "imprint a vision into people's minds." That's the whole point. To control the image and branding of a product or comapny. PR has nothing to do with being truthful or accurate or helpful. It's about controlling images.







