Sony needs to survive this global recession as a corporation. In the next year they will have to make some serious decisions about wher their company can grow and can not. It would be ideal to grow their ps3 base in the United States, but I do not see that happening, in fact, it looks like the 360 will continue to dominate the no 1 consumer market on earth and will certainly grow its base in the "others" market at a faster pace than the ps3 until sony can cut the price. And from what sony executives are saying, the ps3 may not get a cut in price soon enough to have a real affect on longterm growth. What I mean is that sony may save face with a price cut, but it will not be enough to spur the kind of growth they need. Just being real.
