Square-enix We need 2-3 million sellers ... NOW

[Smashchu2]

Lurker said:

The Anarchyz said:

SJGohan3972 said:

stof said:
The big issue for SE is the "worldwide" part. Because aside from Final Fantasy, their bread is buttered in Japan.

Can Square Enix hit it big with a new IP outside of their home country?

 

This I believe is what they are attempting to do with the Dragon Quest series by putting it on the DS and Wii and with the "advertising" nintendo hinted at it looks like they are going to try to make Dragon Quest as or nearly as popular as FF worldwide. I hope they can cause I love both franchises.

 

Satoru Iwata is brilliant, the only reason why Dragon Quest is still small here is because Enix didn't bother until the merger, Square was smarter, they made a deal with Sony to massive West marketing and publishing, FF7 became huge because of this and it brought them to the mainstream... Ninty is doing now with DQ what Sony did in the past with FF and worked great...

I'm not sure it can catch on with the Wii masses. Dragon Quest is one of those franchises that probably won't ever be made easier and "casualized" because Japan likes it the way it is. Every one of them is a grind.

 

Finla Fantasy 3 sold well on the DS even though it was not "casualized." They are both Blue Ocean Products.