Pachter: Sony will cut PS3 price 1st of April

[blazinhead89]

WiiStation360 said:

NJ5 said:

http://www.thestreet.com/_yahoo/newsanalysis/hardware/10455329.html?cm_ven=YAHOO&cm_cat=FREE&cm_ite=NA

"My guess is that they will cut April 1, which is the day after the end of the fiscal year," Pachter said. "To cut $50 after Christmas doesn't do that much for you. Potentially, Sony could sell 3 million more units at a $50 incremental loss each. That's a $150 million loss, which is hard to reconcile with the job cuts the company has announced."

 

If each new PS3 owner buys an extra controller and 2-3 games, Sony breaks even.  Software sales are where the money is at.  They need to sell more hardware to increase software sales.

 

Bingo. But of course with every sale of extra PS3 , the loss incurred increases exponentially thus they need all buyers to do this.