How would PS3 supplanting the 360 in sales happen?

[d21lewis]

dolemit3 said:

d21lewis said:
Here ya go:

....

Create a new "Pokemon", "Ninja Turtles", "Cabbage Patch Kids", style phenomenon that is only available for the PS3 (possibly downloadable to the PSP). Advertise the hell out of it. And make a syndicated cartoon about it.

...

They tried it with LBP, it underperformed miserably.

They did it wrong.  Next time, do it right.