Kyros on 31 December 2008
The point people miss so much is that Sony is a shareholders business, they are not fanboys.
Neither is Microsoft. Yet they provide a 360 for 160Euro and they loose money on each sale for sure.
The thing is each console sold makes money. 10$ for each game sold, more for first-party games. Add to that BluRay discs, second controllers, ps eye, ... and you come out at much more than 50$ per console. That's how the console business works. Now this wouldn't be so bad if people simply waited, but they buy a 360 instead and this results in money lost for each game that was bought for the 360 and not for the PS3.
I would suppose that dropping the price now would be better for them overall but it would of course hurt them in this quarter. Most likely something they don't want to stomach right now after being pummeled by the financial crisis in their other company parts. Stupid nontheless.







