Keep it simple, keep it focused :
Discontinue PS2 early 2009
Introduce PS2 compatibility back into PS3 at the same time
Have only 1 PS3 bundle/model
Leave the price where it is, only cutting the price (ideally by $100 or whatever they can afford) with launch of FF and GT5
Keep the advertising simple - emphasise gaming and blu-ray ability of PS3- show off the exclusive games and their gameplay in adverts. Piggy back on games adverts for multi-plat titles, such as MS is doing now so that the PS3 brand appears at the end of them.
Accelerate plans for the PS3 slim model, aim to get it to the market ASAP
If they were able to do all of that then the PS3 should be able to maintain it's ground and the PlayStation brand should be in OK shape for the PS4.
I am largely platform agnostic. I fail to understand why some people get overly fanboyish about what is an inanimate piece of electronics that's obsolete even before it's launched, when there are far more important things to champion, such as preventing environmental destruction or preventing millions of people dying unnecessarily from illnesses. This fact however, doesn’t mean I am not someone who doesn’t enjoy gaming as a pastime (as I have done for the last 20 years) or doesn’t have a strong interest in how the market is evolving – hence my presence on this site.
Platforms owned – PC, DS, X-Box 360, PS3, PSP and Wii.
