Shadow)OS said:
At the current rate, yes. I'm sure their investors aren't too pleased. PS3 has been nothing but an utter failure so far. Not a dime earned, billions lost, incredibly low expectations for the future. People can keep telling themselves "Yeah! Sony will turn it around next year!", but I've heard that two years running now (onto our third). Lets say they actually have a surplus next year. What then? Scraps are a reason to celebrate? Profit doesn't equal profit until things break even and go beyond. Next year they *might* begin paying off their immense debts that the PS3 has given them thus far. And that's a big maybe. If you spend 10 dollars and earn a 10 cents, you've got $9.90 to make up. All the big hitters this year that were supposed to "turn things around" have grossly underperformed. What killer apps does PS3 have for next year? Does anyone want to tell me that? The journey to actually pay off the costs the PS3 will be very long and dragged out, and I have serious doubts that Sony will see enough return to actually break even from this fiasco. Now are you telling me, that you expect a Sony PR rep to walk up to their thousands of investors amidst the collapsing company (don't forget that the entire company is in peril) and say "Hey, do you wanna start working on that PS4 guys?" What I'd like to know is why people think that companies are some how immune from dropping out of the console business. It's a business like any other - if things aren't going well with no forseeable grace, get the hell out. Either Sony's board of directors do it themselves, or their investors grab their balls and drag them out. Sony has their fingers in one too many rotten pies right now. Something has got to give. |
That's not true, sunk costs say hello. That's why MS is ecstatic now that the X360 is making a profit, even though they lost much more money on their gaming division than Sony ever did.
