DMeisterJ on 23 December 2008
http://kotaku.com/5117213/home-already-rakin-in-the-dough
Looks like the OP was right.
Home made more in 4 days than the Video store made in it's first week.
This is 49c hats, and 2 dollar shirts, and 5 dollar santa suits versus 15 dollar movies.
Cash cow confirmed.