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Spankey said:
Why on EARTH would the Sony boss let the PS4 be known about now?
It would be unthinkable and brand suicide at this point.
much like if Sony anounced a PS3 price cut tomorrow to take effect in late Jan.
That would just be plain stupid.

This is a completely misleading thread title and it incorrectly interperets David Reeves statement

 

 

I fail to see the relation.  A console announcement precedes the actual release date by years, and the maker can avoid giving a specific time frame.  It doesnt effect sales until the new console will soon be released, and by that time the market should already be saturated by the previous console, so the drop off in its sales will not be considerable.

 

A price cut is completely different because people wont buy something they know they can get cheaper right afterwards.  Thus the announcement followed by the immediate change.