Well, the solution is SIMPLE. Price cut.
though, not their fault for not undercutting the margin because they lost a lot of money initially with the PS3 and as we speak, the american dollar is so weak that they lose even more money once you convert the cash to yen.
I have to congratulate MS for turning the tide. E3, gears of war 2, price cut, NXE, etc. everything was well timed.







