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Oyvoyvoyv said:
badgenome said:
DS says, "WTF is market saturation?"

 

 The DS is nowhere near market saturation.

If you say half the people in a family with Ps2 played it, that means you have over 70M potential DS owners in western Europe, and then perhaps 20M in the rest of the world (save for Americas + Japan).

More realistically though, 50M in western Europe. So the possible range for the DS varies from 60-90M I guess (Others).

 

Milestones:

X360 passes 3M in the United Kingdom! ~ 1/6 families now own it!

 

Even in Japan where 1/5 of japanese people own a DS, market isn't saturated yet. Imagine if 1/5 of NA and Europe own a DS too. NA (USA+Canada) is around 340 M + Europe (charted countries) is around 400 M = 740 M.

Now 1/5 of 740 M = 148 millions and I didn't count Other.