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naznatips on 24 August 2007
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jhlennon1 said:
Bodhesatva said:
dallas said:
The article was well-written and of its 2 main points

1. That the PS3 is becoming less focused on games, the main reason that people buy it in the first place
&

2. That Sony hasn't concentrated enough on the early adopters, to its detriment with respect to the PS3.

I disagree with both.

I agree with you, Dallas. It's interesting that we seem to have already forgotten about E3, where it seemed like Sony was the one who got it -- games, games, games -- and Nintendo seemed to be focusing on market share and theoretical market expansion. It's odd to hear that Sony went away from the "Games! Games! Games!" tactic for Liepzig, but a single expo does not a market strategy make. I think this article is wrong -- or, at worst, I reserve judgement for a time when one can better view what Sony's marketing strategy is (or was).


Yeah, but did Sony really not concentrate on games as well? That's the question. Sony announced a deal with FIFA/EA in regards to FIFA 08, Konami displayed PES on the PS3 and gave a live demo on MGS4, Epic ran UT3 on the PS3, Sony showed Uncharted, GT5 Prologue and many more games.

The only bad part about Sony's Leipzig presentation was everything said by David Reeves, the guy is a fool. He dropped more negative press on SCEA, he tok cheap jabs at MS and EA, he mislead the public about the PS3 sale figures and it took all the attention away from all the positive things that Sony bought to the conference. What David Reeves showed at Leipzig was a total lack of professionalism and a complete lack of class and dignity.

Sony as a company though did deliver with the games that matter to the EU public. They didn't show everything because they also need to deliver at TGS which has a wider audience and bigger focus.


Well, I kind of disagree and kind of agree.  I don't think Sony has really stopped trying to drive home the idea that games are their focus, but I think that they are having trouble balancing between the media things and gaming things, and I think that's hurting them.  I think the problem with the PSP and PS3 is that they went a little too far into the media side of things, and lost a lot of the PS2 owner interest.  The PS2 didn't do anything other than games.  Yes, it had a DVD player, but the DVD players all stopped working so no one really bought their systems to do that (I know I didn't).  The problem is, when you are trying to market all this media stuff along with games, you are going to simply confuse the casual consumer.  There was a report not too long ago on Kotaku that said less than half of PS3 owners even know their systems have Blu-ray.  I think this shows that not only are the media factors not important in system sales, but they aren't even important to all the people who already own the system.