Why such an attach rate?

[Grey Acumen]

bodhi14 said:
hmm, didn't know about the Gamecube thing, but all these new answers leads to, "how did MS get that demographic so well?"

The trailing console usually ends up with the highest attachment rate. Thing is, a large footprint actually will drag your console down in terms of attachment rate, because as your footprint increases, the ratio of casual to hardcore players must also increase. There's a limit to how many hardcore players there are, and owning specific console doesn't magically change you from a casual player into a hardcore one.

the 360 caters to a very niche, unaturally active gamer. As, or rather if, 360 becomes more widely adopted, its sales ratios WILL go down because it will be pulling in more casual players who will only want 1 or 2 games.

 

This does not take into consideration the XBL peer pressure effect which many people have already mentioned. Microsoft basically has their players constantly wearing Tshirts that advertise their product, They don't even have to say antyhing, they just have to play, and be visible to other friends, and they're a built in PERSONALLY targeted advertisement."All your friends are playing it, you want to play with them, right? Then buy this game too, and then all YOUR friends will be able to see when you're playing it too"