Sony slashing jobs, leaving unprofitable businesses

[heruamon]

Zim said:
I have to say it is going to be interesting to see what the future of the playstation brand is. Some people were discussing the PS4 earlier which is interesting. R+D costs for a new console are pretty high. The PS3 was lucky in that the huge success of the PS2 managed to offset it's development costs. However with the PS4 sony are going to have be to developing it when the PS3 is making huge losses.

I find it strange people keep talking about how the Games divison has always been a great earner for Sony. In the last few years it has managed to destroy a huge amount of the profits it made over all the previous years. The games division made money because sony were selling a 100million consoles and were the comfortable market leader. Realistically the PS3 is never going to reach 100million. To carry on in the console market Sony need to invest in the PS4 while struggling to make money with the Ps3. In the foreseeable future the games division of sony is not going to be strong. If they want to carry on in the market then by the time the PS3 is making some money it will need to be developing the PS4.

Im sure the PS3 isn't going to go under but if sony go on to make a PS4 seems pretty hit or miss at the moment.

 

 

I don't mean this in an inflammatory way, but ps3 is probably going to go the way of the orig xbox.  Sony can leverage the R&D used to create the ps3 and basically turn the ps4 into a souped up ps3, thereby increasing capability and reducing cost.  They should probably also HEAVILY pursue Nintendo and M$ to use brd as the next format for those consoles, thereby solidfying brd's future as a medium for future consoles.  Sure, they would have to give up some licensing fees to get them onboard, but sony would be able to make up the difference in brd movie sales on ALL consoles.  They tried to unilaterally push brd in this generation, and it failed miserably.