EaglesEye379 on 09 December 2008
And I believe the next big thing in TV - the OLED technology will give Sony a true run for its Bravia profits - Samsung is catching up very quickly. Its already happening - they have to be at a more competitive price for their Electronics products which will dent their margins.
This has led to their strategy of raising the prices for Electronics - so they are banking on the sales volume to stay constant with higher prices. I think this wont turn out well because of the competition as I mentioned earlier - but who knows, the Bravia LCD still sells alot.
