Sony FY 2008 Q2 Results – Analysis – SONY BLEEDING – LOOKING BAD

[ssj12]

NJ5 said:

ssj12 said:
wait... isnt the loses lower than last quarter? And as a company I;m pretty sure I remember that turned a profit.

Bolded part: what do you mean?

They did turn a profit in the last quarter (Sony, not SCE). I'm still trying to find the miracle which would allow them to repeat that feat during this one.

 

 

I;m meaning for SCE not Sony as a whole.

But you do know their Q3 includes Black Friday right? Based off their fiscal calender Q4 starts Jan 1st for Sony. Q3 is safe for them as the holiday season should see a nice profit all around. Even the game division should turn a profit if sales are decent enough and manufacturing costs are cheap enough. The 160GB SKU of the PS3 should be a profitable SKU since the HDD size increase only costs maybe $10 more than the 80GB SKU's HDD.