| KylieDog said: So the price cut works for MS but not Sony? If the PS3 dropped to £200 it would flatten 360 sales. |
It wouldn't simply down to the fact it has a awful image problem which Sony have made no effort to rectify. This image is what has made the PS3 so undesirable here in UK. The main issue the PS3 has is that so many people have already shelved out money on a console this generation that it seems very unlikely they will spend another load of cash on another console. And even if they did those sales numbers would not return to what they were last year. The fact of the matter is when a console gets to it's third year it starts to drop sales. PS3 fanboys such as yourself are so used to the "wait until" theory that you have become blind to actual reality sales trends. Here in the UK you can get a 360 for £119. The PS3 will never get that low. The moment the PS3 cut comes into play it will sell more then it is now just like this year when it had its price cut. It will sell more units then the 360 for a few months. Then the numbers will return to normal just like before where the two consoles were neck and neck after July. Then as we head into holiday 2009 Microsoft will drop the price for the last time to £99 ($149) which will see the small numbers the PS3 made back over the year obliterated. Just like what has happened this year. This is the pattern of this generation and that is why it is next to impossible for the PS3 to catch the 360. The momentum will shift from 360 to PS3 around March but in those few months the PS3 will have momentum wont make any dent at all on the gap because by the end of that year the 360 will have cancelled it out with its own price cut, again.
Then after holiday 2009 we will still see a 6m gap worldwide and probably 7m-8m if the trend of PS3 losing 200k a week continues. Then after that MS will put all their energy into getting ready for the next generation safe in the knowledge it would take at 4th year sales rate about 5 years for the PS3 to catch up. Which i think is just not going to happen. The image of the console is that of failure and that is why were seeing it get destroyed here.
