Fumanchu on 26 November 2008
I still feel that Sony Pictures playing along with the new craze of digital distribution can't be helping the future success of Blu-ray. It's not only Netflix/360 but the newly released Blockbuster set-top box as well, which is meant to retail for $99 - one can only assume that Sony Pictures supports them as well. A single box connected to your tv with a limitless supply of new content seems much more appealing and convenient then having to go to the store to rent/buy a new movie and average Joe consumer will quickly adopt on word of mouth value. Perhaps they've just got to accept it as an inevitability and a sign of the times that it's here to stay so no use trying to fight it.
