Killzone 2 should get a lot of advertisement

[KBG29]

Sony needs to do 3 things with the advertising of this game.

1) Show without a shadow of a doubt that the product they are advertising is a game.

2) give people the idea that it is fun to play.

3) Get people believing that if you have a PS3 you have to own this game.

I think the perfect commercial for this game would start with a Dual Shock 3. The controller would drop down into a players hands like the first person ciew in the game. The would be on some sort of multiplayer map, Within seconds things start to get hectic and a big battle breaks out. The person starts shouting out requests for help. Then the camera pans around, and breaks into fro sections showing 4 people each with DS3's in hand with the official PS headset on. Then back into the action, and they come out on top. Now a few seconds of single player clips come up, and then the Killzone 2 only on Playstation3.

This would go completly against Sony's normal marketing, which dosn't convay fun or that the product is even a game. Also I know it would cost extra money, but I think this game could even go the route of having 2 -3 differant style commercials. It is all about making this game the game that everyone expects you to have. That is how Halo is, Gran Turismo, and Mario. Everyone either expects you to have played or heard of these games. Thats hope Sony can finally start getting things right next year.