EA Sports’ Peter Moore On The Struggle Of Selling Sports Games To Wii Owners

[PhalanxCO]

RolStoppable said:

johnsobas said:
it's kinda strange how 07 sold well for a launch game and 08 sold quite well and improved a lot on 07, but then 09 is stagnant and sells the same as 08 the first 2 months. It seems to me the whole all play thing is backfiring on them.

I completely agree with the All Play label backfiring.

Like BrainBoxLtd said, the different cover is probably giving a lot of gamers the impression that they are looking at a simplified version, not a real simulation of the sport they are looking for. EA Sports is clearly sending the wrong message.

Agreed.  The All-Play thing is rediculous.  It's as if they made "Madden: Carnival Games Edition".