Will PS3 have a successful year in 2009?

[amirnetz]

Hawkeye said:

amirnetz said:

Back to the PS3 - if/once it is stabilized, they need to make sure it does not drop to the red again. Again - forget about price cuts for a while. They need every penny and it takes precedent over the volumes produced and the competitive situation against Microosoft.

If the PS3 does not stabilize (and it is not easy to save $1B in cost/year) then they'll have to consider exiting the market. For good. They just cannot afford letting one product sink the whole company.

 

Won't that kill consumer confidence in the playstation brand though? No PSP2? Would people even buy a PSP if they see PS3 die?

Exiting the market has major negative consequences. It will not be taken lightly. But they will amputate the leg if it means saving the company, even if it means they'll never race again.