wfz said:
The Ghost of RubangB said:
Pipedream24 said:
LordTheNightKnight said:
Pipedream24 said:
Nintendo could raise the price of the Wii to $299 and it would still fly off the shelves. They have done a masterful job of marketing and supply manipulation to create high demand for over 2 years now. Why cut the price when you're making money hand over fist at the current price?
|
This is not oil. Supply manipulation doesn't work here.
|
I didn't mean that in a bad way. Quite the opposite actually. Nintendo should teach a class on how to created demand for a product. |
How does one create demand? (Other than creating an amazing product that interests people?)
|
The right kind of advertising and building hype works wonders.
|
Advertising and hype will only last for the short term.
Eventually, the product will have to rely upon word of mouth from end users to sustain demand.
To put it simply; enough people love the Wii to recommend it to others and enough people have played it at someone else's house to want one of their own.
At that point, it has little to do with marketing or hype as most consumers are already well aware of what the product is about.
