Here in the bahamas you only hear about it on the radio. And the PS3 and 360 are fairly much a tie.....
It's like an even split with people who want the 360 because it seems cool in the US [most people here just clone whatever they see in the US :S]
And people who want the PS3 because they owned a PS2 or PSP and just like playstation or SONY stuff.
The Wii gets very little attention. I can't say who gets more attention out of the ps3 and 360 here, but if I had to say a 7th gen platform the crushes all the others in terms of sales, PSP easily in the bahamas.
4 ≈ One