United States of Whatever.
"The Digital Entertainment Group, a consortium of movie studios and electronics manufacturers, forecast that 10.5 million households would be able to play Blu-ray videos by the end of the year. These will be on 2.5 million standalone players and 8 million PlayStation 3 game consoles."
Source: Fudzilla
Thats not a lot really. I was expecting there would be many more players that that, though a lot of the PS3s may be used strictly for Blu-Ray as it was/still is the best player, and it was/still is the most value just as a player.
So out of 100 million? households, fewer than 10% will have Blu Ray by the end of the year.
Tease.