By using this site, you agree to our Privacy Policy and our Terms of Use. Close

The preceived value of the PS3 is not the key here. Sony desperately needs time and money to further cut development costs and promote their line of products. As a result, the pricing of this is not that absurd. Actually, Sony has been pretty generous giving significant annual pricecuts for the PS3, while trying to recover their loses despite the risk.

The research and development of Blu-Ray has been a megaton as reported by Sony's quarterly earnings since launch. Sadly, the HD format is modestly successful worldwide so far. Unlike Microsoft, Sony no longer has sure fire ways to earn quick cash. Therefore, a price cut is currently out of the question. Only time will reveal the company's fate.