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Munkeh111 said:
@ hapimeses, it saves us money, and it cuts down on the second hand market, which it seems it hurting the industry to a degree, and so for me, it is a win win situation! I really hope other devs follow EA's example, they are completely changing my opinion of them with them releasing quite a few very good looking games

I couldn't agree more. EA lost me some time ago, but several of its recent choices have slowly dragged my begrudging respect back out from the gutter, and yesterday I'm sure I spotted them shaking hands. I never thought I'd see the day I'd be hoping other devs would follow EA's lead, but I have, as their (what I hope are wise) choices have lead to the win-win you mention, and I'm happy with that.

Oh, and for those of you saying they'll inevitably stifle the second-hand market, and that's a bad thing as you buy most games second-hand: well, I don't, so it's no skin off my nose; and I'd rather have the free content, thanks very much.