| Lost tears of Kain said: You know that microsoft mad somewhere of 14 billion last year or fiscal year (read it) microsoft is in this for the long hall they want to beat out sony and take its place. BTW sony is like microsoft they are loosing billions on the ps3 right now but they see that if they can win the blue ray war they it will come back as profit later years, its the same microsoft sees about the gaming industry
|
Sony is not like Microsoft because the playstation brand consistently generates a profit with no consecutive fiscal years of loss. Microsoft hasn't generated a single fiscal year of profit yet, and has lost an average of more than one billion per year on their xbox division.
Microsoft is going to push hard to generate a profit at all costs in fiscal '08 because they've told their investors time and time again that profitability was around the corner with the 360 and now they've put their flag down and said it will happen in '08. They've even set aside all of the costs for repairs and assigned it to fiscal '07 so they could mask their losses in '08 and set themselves up for a faux victory, claiming they're profitable even as they spend money for repairs.
Sony also runs their 10 year mantra a lot, and it actually means something from a business sense. It means that 7 or 8 years from now they'll likely still be manufacturing and selling a lot of PS3 units and making a lot of money with the PS3, as they're doing with the PS2 just now.
