I think this is being looked at in the wrong light.
Absolute silence on a game makes for better play. Honestly, who wants to know what EVERY boss looks like before the game is even out? Do you actually want to know all the secret weapons before you turn the console on? I'd prefer dead silence over mass media coverage any day.
Truly epic games don't need advertisements to the extreme. They'll get around through word of mouth.
Back in the NES and Snes days, you'd hear absolutely nothing about a game; if you did, it was considered a real treat from the developer. When a new Megaman game was released from out of nowhere it was the most exciting thing that could happen! The same goes for any series for that matter.
Now it's all about "Yeah, another Megaman game is coming out in a year and a half according to Capcom. In a month we'll have screens and a bunch of gameplay videos. Here are a bunch of features that will be added to the game".
Megaman isn't a great example though... It's lost much of it's appeal for some reason. You know what I'm getting at though.
Maybe I'm just living in the past...
By life end:
- Wii- 100 million+
- Xbox360- 35~40 million
- PS3- 30 million
- PSP- 30~32 million ------------- FAILURE
- NDS- 85~90 million (Skeptical) - FAILURE
- NDS- 100 million+ (Optimistic) -- Success!







