| Lord N said: This is so shortsighterd it's not funny. Buying up third-party IP's really makes little difference. If it mattered, then MS would be on top in every region considering that they've got by far the most money, but instead, they're in 2nd in the US and last in EU and Japan. Nintendo and Sony don't need to buy up third-party IPs and developers because they already have a presence in Japan. The DS and PSP will most likely end up the #1 and #2 consoles in Japan at the end of the generation. The handhelds are are far more responsbile for the home consoles not lighting up the sales charts in Japan. The Japanese at the moment simply prefer the handhelds more. It's got nothing to do with a lack of money-hatting by Sony and Nintendo. As a matter of fact, all of the money that MS had fed to third-parties for such minimal gains is a big part of the reason that the 360 has failed to turn a consistent profit. Why is this even in question? After all of the buying of JRPG's, all the 360 has managed to do is outsell a poorly-selling console a few times(the PS3) and outsell the Wii once after it had seen a drop in sales. This alone speaks for more than words can say. |
Lord N,
If this is the way you feel, then what would you do if you were the marketing director of Microsoft in Japan, to boost Xbox 360 sales in the region? I'd really like to know what you'd do as the head of MS Japan to give it any measure of success. Give us a plan that Microsoft *should* have done, given their abilities, to help themselves out in the Japanese marketplace, rather than get 3rd party games.
Back from the dead, I'm afraid.
