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"You shall witness the true power of this fully operational 360 battle station" in the Holiday months. The price cut was not aimed for a quick increase then level out. It was to ensure that enough people were aware and informed of the new current low prices, online dashboard, Live arcade games, and November-December titles leading into the Holiday season.

The November-December numbers will show the true effect of the price cut. Not the initial 2 weeks (which helped)......you shall all see come January 2009!!