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This cut should give them a sales momemtum that becomes noticable just as the holiday season kicks in. And as the new purchasers buy the X360 games during the holidays to keep up the games to console sale ratio, that will cover the cost of the price cut. Like it is supposed to do for any console maker (games sales covering the losses in the consoles), except for that one that shall not be mentioned.



Torturing the numbers.  Hear them scream.