noname2200 said:
Nice explanation: succinct but thorough. My question is Why is Nintendogs considered a Blue Ocean product, but earlier products such as Petz (on the GBA) and other games targeted towards girls are NOT widely considered Blue Ocean, despite their feeding an underserved market? If it's the (undisputed) fact that Nintendogs was a much higher quality product, does that not just make it a sustaining product? Or does the fact that Nintendogs was much more aggressive and ambitious in this regard mean that it was reaching beyond the small subset of girls already had a minimal interest in games, and onto a much broader range? |
It's not about demogaphic but about a peculiar job ( that job will attract the crummy consumers if it is an effective one ).
It isn't only a matter of what you do but also of how you do. Execution is fundamental.
BTW good post Rol 
“In the entertainment business, there are only heaven and hell, and nothing in between and as soon as our customers bore of our products, we will crash.” Hiroshi Yamauchi
TAG: Like a Yamauchi pimp slap delivered by Il Maelstrom; serving it up with style.
