You gotta love Reggie. "Every" publisher? Heh, I'm sure I could find a few who will never develop for the Wii. I do agree that publishers, in general, are throwing massive support behind the Wii, which is what any smart publisher should do in the light of its success. You have to wonder what kind of effect this will have on the market, though. If the Wii gets great third-party exclusives, there's no doubt it will be helpful. But if it gets graphically inferior ports, I'm not so sure. Will the Wii's control scheme be a good enough reason to buy a cross-platform title for the Wii instead of the 360 or PS3? I think people are going to buy the Wii regardless of cross-platform games. It's the cheapest console out there and it offers something the 360 and PS3 do not. Sold. But I don't think anyone was holding back on getting a Wii until they heard if it was getting third-party support. Still, this is great news for Wii owners, as it gives us more games to play. :)