Words Of Wisdom on 26 August 2008
| bardicverse said: Perhaps then videos and screenshots should be totally done away with until the game is ready to ship, since that's the version that you'll be buying? Would make for an awful lack of info for gaming sites like this one. Imagine games not releasing any visual data until the week before the game launches. Hell, we would barely have anything to see from PS3 developers at that rate, since they're good for 6+ month away launch previews. |
Marketing is for the sole purpose of selling copies.
No one releases screenshots for the fun of it, they're aimed to build excitement and anticipation for the title in question. If they thought they could sell more copies by not showing anything until the shipping date you can be absolutely sure that that's exactly what they would do.
Likewise, if they thought that showing footage would lower anticipation and cause the game to sell less (*cough* bait'n'switch *cough*) then they would refrain from showing such. It's the way business works.
