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I just have one question. The same people that stand and say Sony got arrogent because of last gens amrketshare, seem to be the same people Who claim Sony is doing poorly because they lost Marketshare. Now I agree Sony was arrogant, but the reason I believe that is because there is no guartentee on marketshare from Gen to Gen. So from that deduation you really can't say they lost marketshareSony did not start this gen with 120 million ps3 owners and then had people switch., they started at 0 like everyone else. The question is how can you people make this assertion with a straight face. Sony sold 100 mil 2 gens ago, they sold 120 and counting last gen. they will probably sell 50 plus this gen. Next gen? Hell who knows they could turn around and sell a 170 mil, or sell 15 mil. There are no guarentess and therefore you can't loose something you don't have, and last I knew the PS2 was nearing 130 mil and counting. Those numbers havent magically disappeared just because the PS3 was released.