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Me said:

I cannot see how an extra 40gb storage space would help the mainstream take to the 360 but price wise the 360 has been the same price as the Wii for a long time now. For me they need to push the new avatars and dashboard out around october time and have shows set up in major stores touting it's new user friendliness and demo'ing games like Lips, Viva Piniata, Banjo Kazooey leading up to xmas.

This is the only way more parents will purchase a 360 this xmas for me.

New avatars and dashboards? Who gives a shit about that.

MS has pulled all the stops in Europe, but I agree, focusing on their casual games is the best way to go.